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During the past decade, many businesses have seen how financial, environmental and social performance is connected, and AEP is no exception. Our success is increasingly related to our ability to meet environmental responsibilities; maintain financial strength; deliver safe, reliable electricity to our customers; safeguard our work force; and deepen relationships with communities and key stakeholders. This report demonstrates our efforts to be more transparent and to integrate environmental and social risks and opportunities into everything we do.

We believe that global environmental and social forces will increasingly move corporations toward considering these issues as part of their routine business decisions. That is one reason I am pleased to serve on the executive committee of the World Business Council for Sustainable Development, to learn from and work with other CEOs around the world who share this vision of the future.

Our investors and other stakeholders are urging us toward integrated reporting, seeking more information on a much wider range of issues than ever before. We have brought various stakeholders into some of our most important business discussions. This engagement has influenced our thinking and our actions and has framed our reporting. Our quest to become a more sustainable company is continuous and reflects the efforts of thousands of people within AEP. We made progress in 2009 and are optimistic about 2010 and beyond. Our financial health is good, we expect steady growth, and our shareholders have received quarterly dividends for 100 years. We continue to provide safe, reliable and affordable electricity to our 5.2 million customers. We have achieved significant new technology advancements, and we remain deeply committed to keeping people safe and healthy while successfully managing our environmental impacts. 

We continue to engage and partner with stakeholders in each of our states on critical issues such as global climate change, the future of coal and energy efficiency. We have learned how we are perceived and what is expected of us, and we have created new opportunities for collaboration and business growth. We will work to strengthen these relationships, and we hope that our stakeholders will, too.

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The AEP Board of Directors has assigned the responsibility for monitoring and overseeing the company’s sustainability initiatives to the Board’s Committee on Directors and Corporate Governance.  At two of the Committee’s meetings in the past year, the Committee and company management reviewed the company’s sustainability objectives, challenges, targets and progress.  That Committee supported the integration of sustainability reporting with financial reporting and gave management input and guidance for the proposed approach to this corporate accountability report.  It reviewed and discussed the final text of this report before recommending its approval by the full Board of Directors.

The AEP Board of Directors has received periodic reports both from management and from the Committee on Directors and Corporate Governance about the company’s sustainability initiatives.  Many of the topics in this report have been the subject of active discussion at Board and Committee meetings.  Members of the Board all received copies of this report before it was published, and several directors made suggestions that have been incorporated into this report.  Following its review, and upon recommendation of the Committee, the Board of Directors adopted a formal resolution approving this report.

The Board believes this report is a reasonable and transparent presentation of the company’s plans and performance and of its environmental, social and financial impacts.  The Board realizes that the company must be prepared to make frequent adjustments in response to the difficult economic and financial challenges that the nation and the regions we serve are experiencing. The Board is committed to the company’s continuing efforts to increase its transparency and to its sustainability. The Board has emphasized to management that it will be evaluated by its success in executing the company’s strategic plan to meet stakeholders’ and the Board’s expectations, including being agile in responding to changing circumstances while respecting the commitments in this report

Lester A Hudson, Jr.
Presiding Director of the AEP Board of Directors
April 7, 2010

Learn More About AEP's Corporate Governance
photo of A.E.P. employees Our vision for sustainability

Our vision, mission, and values outline the principles that guide our business and provide the context for integrating sustainability into our strategy, daily operations, measurement and reporting. As we looked more closely at what sustainability means to us, we revised our Vision for Sustainability to better reflect our vision for the future.

Our goal is to help secure a lower-carbon energy future. That means more renewable energy, an extra-high voltage transmission backbone system, advanced coal technologies and energy efficiency. Our strategy and determination to achieve it have not changed. We want to work with all of our stakeholders to find common ground and move toward this goal.

Learn more about our strategy for sustainability